AFLAlameeri Fragrance Libraryمكتبة الأميري للعطور

MEDIA

Documenting the scene
before it passes.

Media is a selective space for documenting the people, places, and events shaping fragrance culture in the Emirates and wider region through interviews, observations, and visual and audio records.

Edited and curated by Mohammed Alameeri

FOUR FORMATS

What do we document?

01

Interviews

Conversations with perfumers, researchers, collectors, craftspeople, and people whose experience deserves to be preserved.

02

Field Observations

Notes from exhibitions, markets, museums, farms, workshops, and places where aromatic material becomes culture.

03

Events & News

Selective coverage of developments that add real knowledge to fragrance culture in the UAE and region—not every announcement.

04

Visual & Audio Archive

Images, film, and recordings preserving people, places, tools, and rituals connected to scent.

DOCUMENTATION STANDARD

Every media record carries its context and source

01

Subject

Why does this person, event, or place deserve a record?

02

Time & Place

A clear date, location, and setting for future reference

03

Source

Attribution for information, images, and quotations

04

Context

What came before and why it matters to fragrance culture

05

Permission

Respect for guests, photographers, and rights holders

06

Correction

A clear update when more accurate information emerges

THE MEDIA ARCHIVE

AFL visual releases

A selected record of films released across Alameeri Fragrance Library channels, preserved here with their context and publication date.

01
New identity film1 August 2026Instagram · TikTok

AFL

A new chapter for Alameeri Fragrance Library: the AFL identity and sonic signature, positioning the library as an independent reference for fragrance culture in the UAE.

Download MP4
02
Website tour3 August 2026Instagram · TikTok

AFLUAE.COM

A short journey through the AFL digital library—moving across the collection, editorial stories, evaluation methodology, and the library profile as a living archive that grows over time.

Download MP4
03
Three fragrances · collection release4 August 2026Instagram · TikTok · Facebook · Threads

ARABIYAT PRESTIGE

Al Noor, Marwa and Mahd Al Dhahab: three personally purchased Arabiyat Prestige additions documented in the Library’s public register.

Download MP4
04
Fragrance giftbox · Emirati house3 August 2026Instagram · TikTok · Facebook · Threads

UNSCRIPTED DUBAI

Wooood and Go Rogue in 100 ml, with a 50 ml Sensual Smoke included in a personally purchased Unscripted Dubai giftbox.

Download MP4